Analytics. Optimization. Marketing. Results.

The web is the most powerful communication and marketing channel ever created. It’s a new world where traditional marketing rules don’t apply. Instead, you need the highest-performance web presence, one that advances your marketing, communication and business goals and helps you connect with the people who mean the most to your organization.

PublicInsite is a new kind of marketing partner for this new world.

• We help our clients monetize and optimize the value of their web sites, and of their organizations.
• We use web analytics, search optimization, site optimization and insight to provide an incredibly detailed real-time view of how people are interacting with their ideas, products and brands online.
• We help our clients identify those visitors most aligned with what they offer.
• We show how these interactions can be improved to drive the most value into their organizations and increase their competitive advantage.

We’re a team of people in Ottawa and Boston with a tremendous depth of experience in web analytics, business insights, optimization and software development. We have helped our clients in the public, not-for-profit and private sectors dramatically transform how they engage with the right audiences. We’ve developed CrowdSense™, a suite of proprietary tools and methodologies tailored to the specific needs of clients in each of these areas. We work with any of the analytics software our clients have, from Omniture to Google Analytics and we ensure that our impact on technology infrastructure is minimized.

This means we get to powerful insights and actions incredibly quickly.

We’re grown to be a leader in the area of web site performance measurement. We’re known for the integrity of our data. But we don’t live by numbers alone. We harness our expertise to provide valuable insights and direction that will help maximize the power of your web presence, your products, your ideas and your brands.

We’ll help you prosper online.