PublicInsite is now Cardinal Path! www.CardinalPath.com
Learn more about Cardinal Path

Posts Tagged ‘language of demand’

Making your company more web-friendly

Monday, February 7th, 2011

The processes through which many knowledge-distribution organizations develop their knowledge assets and products (e.g. reports, research, data, etc.) are largely analog in format: they follow internal corporate structures that were created decades ago. They are therefore producing information that is not designed a priori for the most important medium through which it will be distributed [...]

Why Understanding Visitor Intent Matters

Thursday, December 16th, 2010

Clues for Deciphering Keywords Now here’s a question that so many philosophers, politicians, scientists and marketers have been trying for ages to find the answer to: “what do people want?”. Thanks to the Internet and a few smart programmers, we now have the tools and ability to not only figure out what people want, but [...]